Step 1. Senior support

It is essential that you gain support and commitment from senior management when producing a travel plan. High level decision making will be required to authorise certain schemes and initiatives, and buy-in from senior management will ensure that the travel plan is implemented successfully. High level support can also help you secure funding for the development and implementation of your travel plan. Clearly setting out the benefits at an early stage will help to persuade senior managers to endorse and champion the travel plan.